Radio Industry

Radio Research Task

By google definition podcasting is "the practice of using the internet to make digital recordings of broadcasts available for downloading to a computer or mobile device"

However some may say that is a verbal movement forward from blogging. Podcasts allow people to talk about anything they want to and is much more enjoyable then reading another persons blog. This is different from traditional radio as radio is for repeated music and news every 30 minutes with some audience interaction.

Podcasts are much less equipment heavy and can really be done with a simple setup it can range from pre-recorded to live depending how the creator wants it whereas radio is always live and never has a video recording either. however podcasts such as Misfits and Impaulsive have video recordings allowing people to watch if they wish.

Most Podcasts are promoted on YouTube or Spotify which is effective because if people search for a topic that relates then they may encounter the podcasts.

Commercial radio is another name for private radio owned by corporate media for example LBC or Capital XTRA. On the other hand BBC is an example of public radio which is made by the public for the public free from political interference. The BBC's mission is to inform, educate and entertain. This is done by reporting national news (BBC News) to everyone whilst also trying to report on events locally (BBC London) by towns or globally by country. (BBC World News)

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Stick's blog- dizzee rascal dream

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Vance Joy 'Riptide' and Taylor swift's 'The Man'

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Water aid advert - Rain for good - sticks' blog

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