Sticks' blog

  MOCK EXAM PAPER 1 SECTION B ( Film Marketing) a) What is meant by an independent film ? [3] An independent film is made by people who do not work for big companies and usually with smaller budgets and lesser known stars these independent film producers usually don’t have as many fancy films and they also have to advertise it themselves across social media or posters. They may get funding help from people within the community if people are interested. Also independent films may not even be released in cinemas all the time and people may have to resort to free viewers to grow a reputation. b) briefly explain what vertical integration is. [2]  When a company owns many smaller companies in the same type of business (usually) for example Disney owns all the star wars franchise but also owns the camera company and lighting company needed to film the movies so production is much much cheaper and not a problem for them at all. c) Explain how independent films use marketing and other methods

  Mainstream Film - Black Panther Black Panther is defined as a mainstream movie since it is also part of the Marvel franchise which is the leading superhero, escapist universe for film. However this film incorporates an element from independent film by using a less known of actor as the star of the  movie.  “ Black Panther ” pushes the  Marvel  Cinematic  Universe into  exciting new territory — specifically the vibranium-rich African nation of Wakanda, whose existence was first hinted  at  way back  in  ”Iron Man 2,” but which it hasn't spent extensive time  in  until now. The budget for Black Panther was 200M USD this was used to pay for Chadwick  Boseman's role in the film earning  approx 2M USD. The genres that the movie covers is a action, superhero, adventure style film as expected from marvel studios but would be classed as niche.  TEXT Genre and genre conventions Technical codes Narrative Representations afro-futurism ethnical representations AUDIENCE Size Active/Passi